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MOST READ ARTICLE
  • The effect of digital marketing and online payment systems on customer purchase intention
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  • The influence of content, influencer, and experiential marketing on customer engagement of online game applications
    105
  • The influence of discount and bonus pack on impulse buying and hedonic shopping motivation
    79
  • Challenges and strategies to encourage women to be entrepreneurs in the industrial revolution era
    41
  • The effect of media exposure, type of companies, and environmental performance on carbon emission disclosure of Indonesia companies
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