About the Journal

Journal of Digital Business and Innovation is an open-access journal dedicated to publishing original research articles on business digitalization, the impact of technology on the evolution of business models, and its implications for the future of business. The journal covers a wide range of disciplines, including business, economics, marketing, human resources, finance, sociology, and information technology management. We welcome high-quality research articles that are theoretical, empirical, comparative, critical, or case studies. Research may employ quantitative, qualitative, or mixed-method approaches.

Journal of Digital Business and Innovation aims to serve as a platform for innovative academic discussions and contribute to the advancement of knowledge, offering practical insights for practitioners and decision-makers navigating the challenges of digital transformation in business.