ADVOCACY COMMUNICATION STRATEGY IN EQUALITY OF THE COVID-19 VACCINATION ON THE PROGRESS OF THE TOURISM SECTOR IN BALI
DOI:
https://doi.org/10.38043/jids.v6i2.3565Keywords:
Bali Tourism, Communication Strategy, VaccinationAbstract
Covid-19 is the world's biggest defiance that has caused all sectors to experience a slump, one of which is the tourism sector. This condition is also occurring in Indonesia, where Bali, as the locomotive of the largest tourism industry, was so affected that the people's economy died. In overcoming these various conditions, the government made efforts through vaccination programs. But the implementation, there are many challenges and problems by the government. Therefore, this study had held to determine the advocacy communication strategy fulfilled by the government in accelerating the Covid-19 vaccination program and the impact of the Covid-19 vaccination program policy on Bali tourism. This research uses a qualitative approach with a library research model. The result of studies that the velocity of the Covid-19 vaccination program was able to reduce the number of people affected by Covid-19, provide access to the tourism sector and create new policies for travel agents. The rise of the tourism sector in Bali wishes to be able to break down and push back the community's economy.
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