Pratiwi, Nur, Made Ermawan Yoga Antara, and Kadek Ayu Cahyanti. 2025. “Influencer Marketing, Online Reviews and E-WOM As Key Drivers of Consumer Purchase Intention”. TechnopreneurBiz: International Journal of Digital Business Evolution 1 (1):22-28. https://doi.org/10.38043/technopreneurbiz.v1i1.6978.