Jurnal Ilmiah Manajemen dan Bisnis

Tri Hita Karana and Organizational Culture in Society 5.0: Effect on Adaptability, Consistency, Involvement, and Mission

Putu Gede Subhaktiyasa — 2024-07-04

Tri Hita Karana is the local wisdom of the Balinese people that emphasizes the harmonization of relationships with God, fellow humans, and nature and is predicted to create an organizational culture in Society 5.0. However, studies showing the influence are still limited. Therefore, this study examines Tri Hita Karana's influence on adaptability, consistency, engagement, and mission as an organizational culture. This study is a quantitative study with an ex post facto approach involving 164 nurses with a purposive sampling technique. Data were collected using a closed questionnaire with a five-point Likert scale. The evaluation used PLS-SEM with a second-order formative reflective model approach for theoretical studies. The evaluation used SEM-PLS with a second-order formative reflective model approach. The main findings of this study identified that Tri Hita Karana affects organizational culture. Tri Hita Karana, which consists of spiritual, social, and ecological values, has a direct positive effect on adaptability, consistency, involvement, and mission. The study also indicated that the influence on adaptability has a higher effect size than other dimensions. The findings provide an understanding of organizational management and encourage them to consider the concept of Tri Hita Karana as an organizational culture for organizational sustainability in the era of Society 5.0.

Uncovering Customer Reuse Intention on Coffee Shop Mobile Application: Is That Impactful?

Kim Gwi Gon — 2024-07-04

This study aims to explore the factors influencing customer behavior by examining the reuse intention of mobile applications, specifically focusing on Fore Coffee’s customers. Utilizing the Technology Acceptance Model (TAM), the research investigates how perceived usefulness, perceived ease of use, and perceived value impact the intention to reuse the Fore Coffee mobile application. Data were gathered through a survey of Fore Coffee customers in Bali, employing non-probability sampling techniques, with purposive sampling as the specific method. The analysis was conducted using multiple linear regression analysis via SPSS software to determine the relationships between the independent variables (perceived usefulness, perceived ease of use, and perceived value) and the dependent variable (reuse intention). The findings reveal that perceived value does not significantly affect the intention to reuse the Fore Coffee mobile application. In contrast, perceived usefulness and perceived ease of use both have a partially significant positive impact on the reuse intention. These results suggest that while the perceived value of the app might not directly influence customers' decision to continue using it, factors such as its usefulness and ease of use play crucial roles in fostering reuse intentions. This insight is valuable for app developers and marketers aiming to enhance customer retention through improved user experience and functionality.

Exploring The Influencing Factors of Dietary Transition Towards Vegetarianism in Korea's Southern Provinces

Okechukwu Enyeribe Njoku — 2024-07-04

This study examines the determinants that impact consumer decision-making in relation to vegetarian diets in several regions of South Korean provinces. The study investigates the relationship between vegetarianism (dependent variable) and many explanatory variables, including ethical-animal welfare, health, environment, social issues, mood-emotion, and religious beliefs. Logistic regression analysis was conducted using Likert scale data collected from 264 respondents. The findings indicate that health, ethical considerations regarding animal welfare, and environmental concerns are important factors that influence the choice to adopt a vegetarian diet. It suggests that overseas students in Korea are increasingly conscious of and interested in health, ethical, and sustainable dietary options. Furthermore, the selection of a vegetarian diet is significantly influenced by health considerations, suggesting that persons who prioritise their well-being are more likely to adopt a vegetarian lifestyle. Religious views, emotion, and gender exert different levels of effect on the choice to adopt a vegetarian diet. The results of this study have consequences for how consumers behave, as well as for marketing managers and decision-makers. Businesses in the food business, especially, can gain advantages by catering to the demands and preferences of consumers who prioritise ethical and animal welfare principles, as well as those who value health and environmental sustainability. Implementing and promoting vegetarian and vegan choices in nearby eateries can efficiently appeal to and cater to this particular target audience.

Exploring Managerial Barriers and Strategic Opportunities for E-Learning Deployment in Afghanistan

Musawer Hakimi — 2024-06-25

E-learning has common meanings with the terms network-based education, distance learning, web-based education, and computer-based education. Today, e-learning is a common learning tool for education due to its effectiveness. Due to the Covid-19 lockdown, governments shifted their regular education to an e-learning system. Apart from opportunities, this shift created challenges and obstacles to its implementation. We aim to investigate the barriers and opportunities of e-learning deployment in public universities. Hence, a case study research was designed, and data was gathered through questionnaires and interviews with 96 individuals from Kunduz, Parwan, Kabul, Takhar, Ghor, and Samangan universities, encompassing diverse fields of study. The data were analysed using SPSS 26. According to this research, 63% of participants strongly agreed with the effectiveness of e-learning implementation. Furthermore, certain opportunities and obstacles emerged after the utilization of e-learning platforms by both students and lecturers. The challenges of e-learning deployment were lack of access to the internet, lack of stable electricity, and poverty. Contribution to the literature: In comparison with the existing literature, the current study provided an analysis of e-learning in its tension-filled relationship with the broader institutional structures and sociocultural realities of public universities in Afghanistan that circumscribe teaching and learning. The analysis provided entrées into infrastructural conditions, economic contexts, and socio-political circumstances that facilitate and inhibit the implementation of e-learning while offering suggestions for policymakers and practitioners in similar consideration of areas that are similarly unstable.

Scarcity and Live Commerce Effects on Impulse Buying: Competitive Arousal in Kupang E-Commerce

Selfiana Goetha — 2024-06-25

The objective of this study is to investigate the impact of scarcity messages, live commerce, and competitive arousal on impulse buying behavior. Unlike previous research that focused on consumer attitudes in traditional retail environments, this study explores the role of e-commerce applications in shaping consumer spending patterns under conditions of limited product availability and time constraints. Furthermore, it examines consumer interactions with sellers during live commerce sessions. This research employs a quantitative methodology, specifically utilizing hypothesis testing. The target population comprises residents of Kupang City who have engaged in purchases through e-commerce applications that feature live commerce sessions with restrictions on product availability and time (commonly referred to as flash sales). The sample size for this study consists of 450 respondents, selected through purposive sampling techniques. Data collection methods include both primary and secondary sources. Primary data is gathered through the distribution of questionnaires via Google Forms, while secondary data is obtained through literature reviews of relevant books and research studies. Additionally, observational data is collected from e-commerce platforms that conduct sales events. The data analysis is conducted using quantitative techniques, specifically employing the SEM-PLS analysis tool. The findings indicate that both scarcity messages and live commerce significantly influence impulse buying through competitive arousal; however, the effect of each variable is relatively modest. These results offer valuable insights for e-commerce messages and live streaming sessions on consumer impulsive behavior, businesses can develop more effective marketing strategies, such as leveraging flash sales or highlighting limitations in product availability and time.