Jurnal Ilmiah Manajemen dan Bisnis

Managing Image in the Midst of Uncertainty: A Systematic Analysis of Destination Communication Strategies Post-Security Crisis

2026-02-23T02:27:06+00:00

Post-security crises, particularly those arising from political instability or natural disasters, tourism destinations in Indonesia face challenges in managing their image and sustaining tourist visits. Effective crisis communication strategies, including transparent actions and engagement with tourists, play a crucial role in rebuilding trust and loyalty, essential for long-term tourism sustainability. These strategies, along with smart tourism technologies and community involvement, are vital for managing destination image during and after a crisis, ensuring recovery and maintaining tourist interest. This study explores key strategies destinations use to manage their image post-crisis, focusing on the role of smart tourism technologies (STT) and content marketing in fostering tourist loyalty, and investigates community involvement in building resilience. A systematic literature review using the PRISMA framework was conducted, supplemented by bibliometric analysis with VOSviewer, covering 18 articles published between 2020 and 2025. Adaptive crisis communication, STT (AI, VR), content marketing, and community engagement are essential in restoring destination image and sustaining tourist loyalty. Digital platforms and UGC play significant roles in shaping visitor perceptions and decisions. The integration of digital strategies, transparent communication, and community involvement are crucial for post-crisis recovery and long-term resilience. Emotional engagement and perceived safety significantly influence the effectiveness of these strategies. This study provides unique insights into strategies for managing tourism destinations' post-crisis recovery. It offers practical guidance for managers on how to integrate crisis communication strategies, community involvement, and digital innovations to enhance both tourist loyalty and destination resilience, ensuring long-term sustainability.

Digital Marketing as Behavioral Architecture: How Online Content Designs Internalize Sustainable Consumption Values

2026-02-25T03:44:00+00:00

This study investigates the influence of digitally mediated marketing environments on pro-environmental consumption through indirect perceptual and value-based mechanisms, conceptualizing online content design as an element of broader behavioral architecture within digital decision environments. Drawing on behavioral architecture theory, the research examines how perceived choice architecture and perceived nudging connect digital content design to sustainability-related behavioral tendencies. Design/methodology/approach: A quantitative cross-sectional survey was administered to 250 active social media users in West Java, Indonesia. Partial least squares structural equation modeling (PLS-SEM) was used to analyze the relationships among online content design, perceived choice architecture, perceived nudging, value internalization, and pro-environmental behavior. Findings: Online content design does not directly affect pro-environmental behavior. Instead, its influence is mediated by perceived choice architecture and perceived nudging, both of which are positively related to value internalization. Value internalization is identified as the most immediate predictor of pro-environmental behavioral tendencies. Although the model exhibits limited explanatory power, the findings highlight a significant indirect mechanism through which digitally structured environments shape sustainability-related behavior. Practical implications: Sustainability-oriented digital marketing strategies should focus on structuring digital environments that frame consumer choices and facilitate value-consistent decisions, rather than relying exclusively on persuasive messaging. Originality/value: This study contributes to digital marketing and sustainability literature by reframing digital marketing as behavioral architecture and identifying value internalization as a central mechanism linking perceived digital environments to pro-environmental behavior.

Not Just Privilege: The Moderating Role of Financial Knowledge in The Relationship Between Parental Income and Locus of Control on Youth Financial Management

2026-03-26T02:26:28+00:00

This study examined personal financial management behavior of Generation Z within the digital economic landscape, specifically analyzing how it is driven by their internal Locus of Control and the level of parental income and the moderating role of Financial Knowledge. Using a quantitative approach with Structural Equation Modeling (SEM) through SmartPLS, data were gathered through an online survey of 231 Generation Z respondents in Mataram City. The results showed a significant positive impact on financial management behavior from both parental income and locus of control, these indicated that both psychological self-regulation and family economic background play important roles in shaping responsible financial habits, while Financial Knowledge did not significantly moderate these relationships. Additionally, Locus of Control was found to mediate the relationship between Parental Income and Financial Management Behavior, highlighting the importance of internal motivation in financial decision-making. Overall, the findings suggest that improving financial management among Generation Z requires not only strengthening financial literacy but also fostering personal responsibility and supportive socio-economic environments, providing useful implications for educators, policymakers, and families in developing more comprehensive financial education strategies in the digital era.

Does Business Intelligence Reverse the Negative Impact of ESG on Firm Value?

2026-03-26T02:30:32+00:00

Environmental degradation in Indonesia has increased significantly in recent decades, thereby increasing the importance of Environmental, Social, and Governance (ESG) factors in corporate decision-making. This study aims to analyse the impact of ESG implementation on company value and investigate the moderating effect of business intelligence (BI) on this relationship. This research uses data panels from 35 listed non-financial companies on the Indonesia Stock Exchange, covering the period from 2018 to 2023. A total of 201 observations were collected through purposive sampling. We used descriptive statistics and Fixed Effects regression methods to analyse the data using a data panel approach. The findings show that ESG implementation is associated with a decrease in firm value. This suggests that such initiatives were still perceived primarily as symbolic activities that imposed additional costs and responded to external pressures rather than being fully embedded in corporate strategy. BI, when considered independently, also exhibits a negative relationship with firm value. Nevertheless, the correlation between ESG and BI yields a positive impact, implying that effective BI governance enhanced the credibility and strategic relevance of ESG information. The combined effect appeared to strengthen market perceptions and supports long-term formation firm value. This study provides empirical insights regarding literature that discusses the inconsistent link on the relationship of ESG and firm value in developing countries and emphasizes the strategic role of BI as an information governance mechanism that can increase the relevance of ESG for investors.

Financial Management Behaviour of MSMEs in Buleleng Regency - The Mediating Role of Financial Self Efficacy

2026-05-08T00:53:51+00:00

This study examines the influence of financial literacy, financial inclusion, and financial attitude on the financial management behavior of MSMEs in Buleleng Regency, with financial self-efficacy serving as a mediating variable. A quantitative research design was applied using survey data collected from 100 MSME owners through structured questionnaires. The data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS). Despite the relatively limited sample size for a model involving multiple latent constructs and hypotheses, the application of bootstrapping in SEM-PLS provided stable and reliable parameter estimates. The findings reveal that financial literacy and financial attitude significantly improve financial management behavior. Financial inclusion was not found to have a direct influence on financial management behavior; however, it significantly enhances financial self-efficacy. In addition, financial self-efficacy has a positive and significant effect on financial management behavior and mediates the relationships between financial literacy, financial inclusion, financial attitude, and financial management behavior. These results indicate that psychological confidence plays a crucial role in translating financial knowledge, financial access, and financial attitudes into effective financial practices among MSME actors. The study implies that MSME empowerment programs should integrate financial education, inclusion initiatives, and confidence-building strategies such as mentoring and practical financial training. However, this study is limited by the relatively small sample size and its focus on MSMEs within a single regional context, which may restrict the broader generalizability of the findings.

From Adoption to Productivity: The Central Role of Optimal Technology Use in The Informal Economy

2026-05-19T01:47:01+00:00

This study examines factors influencing optimal technology use and its relationship with technology adoption and business performance in the informal economy. It highlights the need to explore ways in which technology can maximize productivity and performance. Most studies have documented the discourse on technology adoption and its drivers, while the drivers or factors that facilitate optimal technology use remain comparatively underexplored. Thus, this study fills the gap. This study addresses the question: What factors influence optimal technology use, and how does it mediate the relationship between technology adoption and business performance? It also emphasizes that directly eradicating or formalizing the informal economy is not an ideal solution. Mixed methods were employed in this study. PLS-SEM analysis was conducted using SEMinR in RStudio, based on data from 221 completed questionnaires, providing reliable empirical evidence. Thematic analysis was also applied to qualitative responses to provide additional insights. Quantitative and qualitative evidence confirms significant relationships among technology adoption, technology use, and business performance. All indicators significantly impact their respective constructs, supporting the hypothesized relationships. Optimal use of technology partially mediates the positive and significant impact of adoption on business performance. Key factors, such as technology adoption and user commitment to continuous learning, are essential to optimizing technology use. Practical strategies include allocating adequate resources for ongoing training and skill development and ensuring the technology aligns with operational needs to enhance efficiency.

Explaining Green Skincare Purchase Intention: The Role of Attitudes and Usage Barriers

2026-05-04T06:01:08+00:00

This study aims to explain the formation of green skincare purchase intention among Generation Z consumers in Indonesia by examining the roles of environmental values and perceived health benefits in shaping consumer attitudes, and the moderating effect of usage barriers on the attitude–intention relationship. This study adopted a quantitative approach and surveyed 263 Indonesian Generation Z consumers with prior experience using green skincare products. The collected data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to test the proposed hypotheses. The results indicate that both environmental values and perceived health benefits significantly and positively influence consumer attitudes toward green skincare, with health benefits exerting a stronger effect. Consumer attitudes are strong determinants of purchase intention. Crucially, the structural model exhibits high explanatory and predictive power, explaining a substantial proportion of purchase intention (R² = 0.642) and demonstrating high predictive relevance (Q²_predict = 0.598). Moreover, usage barriers significantly and negatively moderate the relationship between attitude and purchase intention, weakening the translation of positive attitudes into buying intentions. This study contributes to the green consumption literature by integrating the Theory of Planned Behavior (TPB) and Innovation Resistance Theory (IRT) to demonstrate that usage barriers function as a boundary condition rather than a direct predictor, thereby offering a nuanced explanation of the attitude–intention gap in high-involvement green products. Therefore, the findings suggest that managers should prioritize the credible communication of health benefits while simultaneously reducing functional barriers to use. Policymakers are advised to strengthen standards and transparency for green skincare claims to support informed and confident consumer decision-making.

IPO Underpricing: Financial Vulnerability and Corporate Financial Behavior Disclosure

2026-05-08T00:49:59+00:00

By examining the effects of financial vulnerability, corporate financial conduct, profitability, and company size on IPO underpricing, the research aimed to clarify how IPO pricing was affected by firm-level financial features and how the market responded to these financial signals. A regression analysis across several model specifications was applied to 268 Indonesian non-financial public companies from 2017 to 2025, which experienced underpricing on the first day of their IPOs. The findings demonstrated that underpricing was positively associated with financial fragility in the baseline model but became negligible in the extended models, suggesting that the effect varied with firm characteristics. Underpricing was consistently and negatively affected by corporate financial behavior, indicating that improved financial discipline reduced information asymmetry and boosted investor confidence. Underpricing was found to be positively impacted by profitability, indicating that better financial results were linked to higher investor demand, as evidenced by underpricing results. On the other hand, firm size had a negative impact; thus, with less ambiguity, larger firms underpriced less. Overall, the results showed that, in addition to fundamentals, investor behavior, as inferred from market responses to financial signals, also affected IPO underpricing. The findings highlight the managerial implications of maintaining financial discipline for businesses preparing to go public, as evidenced by improved corporate financial behavior aimed at reducing underpricing. The practical implication is that investors must carefully assess profitability signals and avoid overreacting, as overreaction can lead to mispricing, especially in developing countries like Indonesia. The study also emphasizes the importance of strengthening transparency and disclosure rules to help regulators and legislators reduce information asymmetry and improve market efficiency.