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Vol 14, No 1 (2017) Word of Mouth, Advertising on Brand Awareness, Brand Attitude and Purchase Decision on Prulink Product Abstract  PDF
Kadek Kusuma Dewi
 
Vol 14, No 1 (2017) Pengaruh E-WOM, Keamanan dan Desain Situs Web terhadap Kepercayaan Serta Implikasinya terhadap Keputusan Membeli pada E-Commerce di Indonesia Abstract  PDF
K. Dima Surya, Ketut Arnaya
 
Vol 16, No 4 (2019) Kepercayaan Lintas Generasi Dalam Penggunaan Social Media dan Electronic Word of Mouth Abstract  PDF
Dewa Ayu Ketut Bintang Arbina Swari, Gede Sri Darma
 
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