Ananda, Arisa. “Strategi Pemasaran Akibat Perubahan Consumer Behaviour”. Jurnal Manajemen Bisnis 15, no. 2 (April 30, 2018): 120-138. Accessed April 18, 2024. https://journal.undiknas.ac.id/index.php/magister-manajemen/article/view/597.